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"Passion is the genesis of genius"

- Galileo Galilei

Our motivation to work is based on a pure unrivalled passion for Forged Wheels. We are driven bythis single goal, always striving for excellence in every action we take.

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"Innovation… it’s not about the money. It’s about the people you have, how you are led, and how much you get it!”

- Steve Jobs

Progress never stops. With our Innovation Centre focused on new technologies, strong partnerships to University research, and material science, neither do we.

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"Some people want it to happen, some wish it would happen, others make it happen."

- Michael Jordan

Our people are our most critical resource. With decades of OEM, motorsport & Formula One experience, our dedicated team offers unrivalled customer support and technical partnerships.

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"Customer service shouldn't be a department, it should be the entire company."

- Tony Hsieh

Working collaboratively, proactively and respectfully is, for us, the only way. Our perspective puts customers as colleagues, with the final end user as the 'real' customer. Working & succeeding together.

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"Control your own destiny or someone else will"

- Jack Welch

We do not rely on purchasing generic market alloy material. Instead, our in house technology allows us to formulate exactly the alloy we need for our customers, maximising the desired properties.

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"Excellence is the gradual result of always striving to do better"

- Pat Riley

Rather than producing 'only' according to a brief, we search for the most efficient result for our customers requirements, offering alternative ideas and working together to achieve the best solution.

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"Quality is not an act, it is a habit"

- Aristotle

All colleagues are motivated by a simple desire to do the right thing for them and our customers, in open and positive environment. Delivering fully traceable, high quality is a daily state of operation, not a target.

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"We do not inherit the earth from our Ancestors; we borrow it from our children"

- Native American Proverb

Our sustainability is about choosing to consume less, reduce waste in all areas. If consumption is unavoidable, we work to recycle. For energy sources our primary target and long term goal will follow only green energy

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Welcome to the home of

LightweighT

ALUMINIUM AND MAGNESIUM

Forged Wheels

who we are

01

ALEXRIMS

We are an Automotive Forged wheel specialist.
As 1st or 2nd tier, we supply the world's leading vehicle manufacturers

  • In Europe

  • In UK,

  • In USA.

02

ALEXGLOBAL

ALEXRIMS is part of ALEX GLOBAL Group, a technology company also active in broader market sectors:

  • Aerospace

  • Military

  • Motorcycle

  • Commercial Vehicles

  • Bicycle

03

DEDICATED

Our success comes from a pure dedication to providing the highest possible Quality, starting right from the alloy material creation.

WE BELIEVE THAT
"PEOPLE MAKE THE DIFFERENCE"

Our Motivation

True
Passion

is our core value
Find out more

Curiosity

Drives us forward
Find out more

People

Are our key resource
Find out more

Customers

are our partners
Find out more

Material
science

is our foundation
Find out more

Technical efficiency

Is always the target
Find out more

Quality

Is everyones responsibility
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Sustainable

Is not a policy,
it's a way of life
Find out more

Core Technology

Internal formulation of the alloy chemistry gives total composition control, maximising mechanical properties. We produce Aluminium from 2000, 5000, 6000, 7000 series, through to Magnesium AZ80, Scandium, and customised alloys. Starting from Continually casted billets, up to 16" diameter.
All tooling is made in house for all stages of forging.
We also develop our own hydraulic forging press technology for complete control over expansion and maintenance.
With multiple lines of hydraulic forging presses, with a capacity of up to 12.000T, we can deform large, dense, wheel blank sections.
Following the forging operation, we then flow form the rim section to obtain the desired width.
Where applicable, the T4/T6 heat treatment process then completes the cycle, to achieve the full mechanical properties and maximum strength final forged alloy.
Subsequent CNC machining operations take place from lathe turning through to milling in 3 Axis as well as 5 Axis, to produce the final wheel geometry.

material

Internal formulation of the alloy chemistry gives total composition control, maximising mechanical properties. We produce Aluminium from 2000, 5000, 6000, 7000 series, through to Magnesium AZ80, Scandium, and customised alloys. Starting from Continually casted billets, up to 16" diameter.

tooling

All stages of tooling is designed and made in house for all the complete  forging process.
We also develop our own hydraulic forging press technology for complete control over expansion and maintenance.

forging

With multiple lines of hydraulic forging presses, with a capacity of up to 12.000T, we can deform large, dense, wheel blank sections.

flow forming

Following the forging operation, we then flow form the rim section to obtain the desired width.

heat treatment

Where applicable, the T4/T6 heat treatment process then completes the cycle, to achieve the full mechanical properties and maximum strength final forged alloy.

machining

Subsequent CNC machining operations take place from lathe turning through to milling in 3 Axis as well as 5 Axis, to produce the final wheel geometry.

R&D Services

--- Please select ---

forging simulation

Before any tooling manufacture comes the shape simulation, checking material flow and die fill inside the forging tool during deformation.
We also perform multi stage tooling simulation for complex net (3D) forging production.

tool design & CAM

In house tooling design and manufacture with
Simulation of the machining program.
Our CAM skills continue later in the wheel production also for analysis of the final wheel machining programming.

CAD DESIGN & development

We use class leading CAD tools to develop the final wheel component from concept through to final surface approval.
Working in parallel with our customers throughout the development to achieve a digital sign off.

fea simulation

Digital evaluation of the wheel Design, simulating rig test fatigue failure limits as well as client CAE requirements for stiffness, modal frequencies & buckling calculations.
A key part of the technical partnership.

real time rendering

With current working patterns requiring greater flexibility & speed, we also use real time rendering of design proposals.
This allows for a greater confidence in digital surface approval and significant savings in cost & lead time.

project management

Development success relies on a professional control of all milestones, planning & reacting to the project demands.
All partners must adapt to offer solutions for on time project deliveries and have the flexibility to make responsive changes.

PRODUCTS / SECTORS

AUTOMOTIVE

Road vehicle wheel manufacture, for both OEM and motorsport applications.
Primarily single piece forged Aluminium & Magnesium.

COMMERCIAL VEHICLES

From compact through to bus or heavy vehicle, we can support any commercial vehicle requirement. From 16" to 24.5" diameter, and 6" to 14" width.
Contact us to find out more!

MOTORCYCLE

Similar to road & race vehicles, we also support motorcycle applications, from OEM street to motorsport track use, in both Aluminium & Magnesium.

NET FORGED COMPONENTS

For automotive & aerospace applications, our net forging technology can be applied to suspension arms, wishbones, hub carriers and many more components.

The high capacity aluminium extrusion technology can further our range of solutions, together with a variety of material alloy solutions.

BICYCLE

FIND OUT MORE

We are also one of the leading innovators in the world of bicycle wheel technology.
Our range of applications, materials and technology is unsurpassed.

Follow the link above to see in greater detail.

= Multi-service H.Q.
= Production sites or local office

Get in touch:

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Office TAIWAN

Global H.Q. and major centre of excellence for all business operations.

Office ITALY

New investment, giving direct customer support in the European market, covering Sales, Technical, Quality & Supply Chain.

Contact us

Please feel free to send any request using the form above